SPECIMEN · Measurement · · 1 min read

Attribution Systems

Multi-touch tracking and code-level instrumentation that survives contact with reality. Built for marketing teams that want to know what’s actually driving the numbers, not what the platforms claim.

Proper multi-touch attribution: following a visitor across sessions and channels rather than trusting whatever the last platform reported.

What it does

  • Code-level instrumentation on the site, not a pixel
  • Cross-session, cross-channel stitching
  • Reconciliation against platform claims